8 May 2025

More Than Content: How Communication and Media Shape the World

By P Michael

Media drives trends. Communication sparks change. Both are more powerful than ever. 

In a world brimming with opinions, hashtags, livestreams, and 24/7 updates, it is easy to take one thing for granted – the freedom to speak and be heard. Ever wondered about how powerful it really is – to share ideas, to question the norm, to tell untold stories, and to create content that changes how people think or feel.

Studying media, communication, or design isn’t just about launching a career—it’s about learning how to think, connect, and lead.

This is the power at the heart of communication and media. And the freedom to express oneself is not just a right but a responsibility.

Why should this matter to you?

Whether you’re someone who’s always been drawn to writing, designing, or just speaking your truth on social media, your voice counts. In fact, in today’s digital-first work, how we communicate truth shapes what people believe, how they will act, or even shapes the world in which they live. 

That is why studying something like media and communication or design is not just about getting a degree, but more about learning to use your voice well.

At Swinburne, we take communication seriously

Our undergraduate degree in media and communication isn’t just for future influencers (though we won’t stop you). It’s for storytellers, creators, thinkers, and change-makers who want to be part of the conversation – be it through digital media, public relations, advertising, or content creation.

What will you learn?
– how media shapes society and how you can influence change
– how to produce professional-grade video, audio and written content
– how to tell stories that are ethical, engaging, and effective. 

If you’ve got the creative eyes, our digital media design diploma, or one of our design degrees, lets you turn your imagination into something impactful. From graphic design to animation to interactive media, our programs are all about bringing ideas to life and making them matter.

Why media and communication matter now more than ever

We live in an era where misinformation spreads as fast as the latest meme, and voices are too often buried under algorithms, outrage, or fear. The world needs more communicators and designers who prioritize truth, creativity, and critical thinking.

Studying media, communication, or design isn’t just about launching a career—it’s about learning how to think, connect, and lead.

Because when you express yourself clearly and responsibly, you help shape narratives, challenge bias, and influence real-world change. Whether you’re posting on TikTok, running a digital campaign, or designing an infographic, your voice and your vision can make a positive difference.

Make your communication matter. At Swinburne Sarawak.

If you’re curious, creative, and care about making an impact, Swinburne Sarawak is where your journey starts. You won’t just gain practical skills. You will grow in confidence to tell your story, strengthen others, and help build a more open and connected world.

Studying media, communication, or design isn’t just about launching a career—it’s about learning how to think, connect, and lead.

Because the world doesn’t just need more content – it needs your perspective. 

Study media. Master communication. Shape the future.


The above was prepared in conjunction with the UN’s World Press Freedom Day, 3 May. 


Related articles

Why ICT is a Smart Career Choice for Girls

Read more

Make the Most Of Your Open Day

Read more

The 24-Hour Challenge to Power Your Future Self

Read more