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Explore the Best Study Spots at Swinburne Sarawak

Whether you prefer solitude, collaborative spaces, or flexibility, Swinburne Sarawak offers study spots that help enhance your learning and studying experience.Studying effectively often depends on the right environment. Known for its vibrant learning environment and conducive teaching and learning surroundings, …


Cultivating A Strategic Mindset is Key to Entrepreneurial Success

By Amran bin Abdullah, PhD CandidateA strategic mindset is essential for young Malaysian entrepreneurs to navigate challenges, capitalize on opportunities, and drive long-term success.In the rapidly evolving business landscape of the 21st century, success often hinges on the ability to …


Impact of AI on Marketing and Finance

By Dr Gabriel Wee Wei En and Irving Ting Shou HuiArtificial Intelligence (AI) has emerged as a transformative force in various industries, significantly affecting marketing and finance. As AI technologies advance, they offer unprecedented opportunities for businesses to optimize their …


Marketing Strategies Through Metaverse

by Dr Ee Yaw Seng In today’s dynamic business environment, integrating emerging technologies like the metaverse into marketing strategies i no longer a choice to remain relevant and sustainable. As management guru Peter Drucker aptly stated, ” The enterprise that does not …


Moulding Learners to be Critical Readers and Thinkers

By Cassandra Eva Lau Lin YinWith internet search engines, learners now find that looking up for information a breeze.Whether it is using the ubiquitous Google search engine or the newest artificial intelligence search tools such as ChatGPT or Google Gemini, …


DEIB in Post-Pandemic Workplaces

By Steffi Yap Sze Nee. PhD CandidateInitiatives in diversity, equity, inclusion and belonging (DEIB) are the core of success in a business landscape that is ever more globalized. Globalisation has profoundly impacted the workplace, society, and the economy. It has …


Level Up Your UI/UX in 2024

By Eunice Law Mei YuanStep aside, pixelated menus and clunky controls. the gaming landscape is about to undergo a digital makeover, and the architects of this revolution are the heroes we didn’t know we needed: UI/UX designers.Buckle up, virtual warriors, …


Towards Free Tertiary Education

By Dr Voon Mung LingIt is well-publicised that the Sarawak Government is working towards providing free tertiary education to all eligible Sarawakian students in state-owned universities and institutes of higher learning by the year 2026.This is welcoming news, particularly to …


What Is The Study of Media and Communication

By Bertha Chin and Hettiarachige Maiki Leo Tisser Often when, as experts in the field, you’re asked to reflect on the merits of said field, it may sound boring to the outsider because you can’t help but regurgitate facts or …


Going Global with the 3M Concept

By Professor Brian Wong  The COVID-19 pandemic has had a profound and multifaceted impact on small and medium-sized enterprises (SMEs) in Malaysia. The pandemic forced many SMEs to innovate, adapt quickly, and go global. Some successfully diversified their product offerings, embraced …