By Dr Gabriel Wee Wei En and Irving Ting Shou HuiArtificial Intelligence (AI) has emerged as a transformative force in various industries, significantly affecting marketing and finance. As AI technologies advance, they offer unprecedented opportunities for businesses to optimize their …
by Dr Ee Yaw Seng In today’s dynamic business environment, integrating emerging technologies like the metaverse into marketing strategies i no longer a choice to remain relevant and sustainable. As management guru Peter Drucker aptly stated, ” The enterprise that does not …
By Cassandra Eva Lau Lin YinWith internet search engines, learners now find that looking up for information a breeze.Whether it is using the ubiquitous Google search engine or the newest artificial intelligence search tools such as ChatGPT or Google Gemini, …
By Steffi Yap Sze Nee. PhD CandidateInitiatives in diversity, equity, inclusion and belonging (DEIB) are the core of success in a business landscape that is ever more globalized. Globalisation has profoundly impacted the workplace, society, and the economy. It has …
By Eunice Law Mei YuanStep aside, pixelated menus and clunky controls. the gaming landscape is about to undergo a digital makeover, and the architects of this revolution are the heroes we didn’t know we needed: UI/UX designers.Buckle up, virtual warriors, …
By Dr Voon Mung LingIt is well-publicised that the Sarawak Government is working towards providing free tertiary education to all eligible Sarawakian students in state-owned universities and institutes of higher learning by the year 2026.This is welcoming news, particularly to …
By Bertha Chin and Hettiarachige Maiki Leo Tisser Often when, as experts in the field, you’re asked to reflect on the merits of said field, it may sound boring to the outsider because you can’t help but regurgitate facts or …
By Professor Brian Wong The COVID-19 pandemic has had a profound and multifaceted impact on small and medium-sized enterprises (SMEs) in Malaysia. The pandemic forced many SMEs to innovate, adapt quickly, and go global. Some successfully diversified their product offerings, embraced …
By Dr Edith Lim Ai LingIn today’s ever-evolving business landscape, any business, an entrepreneur starts, organises, and manages an endeavour or a start-up to make a profit or carry out a specific mission or aim.The entrepreneur is also renowned for …
Dr Marc Arul WeissmannIn an era where experiences hold a prime position in the hearts of individuals and brands alike, event management has emerged as a thriving industry.Entrepreneurs, with their innovative ideas and unwavering determination, are seizing this opportunity to …
